About CETRIS
An American–Jordanian story, since 1999
CETRIS is the flagship brand of American Jordanian Prd., an American–Jordanian joint venture established in 1999 with modest resources. Today it is a recognised leader in degreasing products across the USA and Jordan, built on an American formula and a deep understanding of how the region’s homes are actually cleaned.
Our history
Established in 1999 as an American–Jordanian joint venture with modest resources, the company has grown steadily into a recognised leader in degreasing products across the USA and Jordan, with a growing range of businesses.
Professionally managed
A professionally managed company that realises its vision within a well-defined value system, with a core competence built across manufacturing and marketing, and new investments continually added across many fields.
Built on quality
Powerful foam-based cleaners built on an American formula with raw materials sourced from the USA and Europe, made by us, not bought in and re-labelled, so quality is controlled end to end.
What drives us
Mission
To create a euphoric state of customer satisfaction by exceeding expectations through service excellence and outstanding core values, committed to fair, ethical business and superior value for money for our global customers.
Vision
To be among the leading global businesses, raising service standards through pioneering technical and human innovation across every industry we operate in.
See what we make
Explore the full CETRIS range, product by product.